Readers Present
With the intention of giving readers a voice and bringing them closer to literature, The Readers Present promotion project was born in 2003. These are enthusiastic people with different profiles: housewives, students, professionals, etc., who read the work in advance are summoned by the FIL in a random way. A title suitable for all audiences, an author willing to dialogue with his readers and a publisher looking for creative formulas to present their literary novelties, are the complementary ingredients of the program.
The result of this simple mixture is a presentation in which the audience feels strongly identified with the presenters, ordinary readers, who also become the best promoters of the book.
For more information contact:
Daniela Ascencio, Responsible of Young Adult Programming, by phone (+52) 33 3810 0331, ext. 937